Research and in-market experience shows that video is quickly becoming the preferred way for healthcare decision-makers to consume content. HIMSS TV videos have earned more than 5.2 million impressions since launch in March 2018, and average 17K impressions on a monthly basis.
What is a HIMSS TV Sponsorship?
HIMSS TV sponsorships extend the value of your HIMSS19 investment by showcasing your clients and/or subject matter experts through an interview or panel discussion conducted by an editor and broadcast by HIMSS TV. Sponsorship opportunities include
- Broadcast of your video in the live HIMSS19 broadcast feed during one day of the conference
- Syndication on HIMSS.TV, Healthcareitnews.com, Mobihealthnews.com, and other HIMSS websites
- Promotion in HIMSS newsletters and through social media channels
- Ownership and distribution rights for the final professionally produced and edited video
How do HIMSS TV Sponsorships Drive Value for Your Organization?
- Heightened Visibility and Reach: Your HIMSS TV video will reach a broad audience of decision makers during HIMSS19, following the conference and throughout the year
- 44K conference attendees will have access to the broadcast via monitors throughout the convention center, on hotel closed-circuit TV and in the learning lounge. The HIMSS18 HIMSS TV broadcast generated almost 950K impressions
- Decision-makers who follow the conference remotely will watch the live broadcast on www.himss.tv. For HIMSS18 the live broadcast drew 105K+ views and we’re expecting even more for HIMSS19
- The broader HIMSS audience will engage with your video following the conference as we feature it on our websites, in our newsletters and on our social media channels
- Over time more decision-makers will seek out topically-focused content and generate hundreds of incremental impressions and views for your video
- Increased Prestige and Respect: Your panel discussion or interview will be part of HIMSS TV’s HIMSS19 coverage alongside educational session content and interviews with speakers and prominent industry experts. Your position in the industry will be elevated, and your executives will appreciate the stature that comes with being featured by HIMSS as a prominent industry player.
- Fuel for Your Content Marketing Program: As part of your HIMSS TV sponsorship, you will receive a copy of the final edited video and full use rights. Professionally-produced videos are powerful marketing assets that can be used in demand generation and content marketing programs.
Time is running out and inventory is limited. Contact us today to learn more.